I'm an adaptable
and versatile Digital Designer with over six years of experience across Web, Apps and Brand.


Hi, I’m Simone but most call me sim!

I’m proud to have worked with agencies big and small, startups, and renowned clients throughout my career. I've had the opportunity to build a diverse portfolio across multiple industries such as wellness, tech, lifestyle, fashion, property, creative and corporate sectors as well as working with B2B and B2C clients.

Primarily, I lead UI/UX initiatives for websites and apps, for clients which are in varying stages of their brand development process. Whether I’m refining established brands, expanding them digitally, or creating identities from scratch, I leverage my multidisciplinary skill set to deliver innovative, impactful and user-centric designs.

My passion and enthusiasm to learn has
been invaluable in my career so far and I continually strive to expand and refine my skill set. I bring a personable, collaborative and adaptable approach to my work and I pride myself on the consistently good feedback I’ve received from the clients and brands I’ve worked with.

  • I’ve had the distinct pleasure of working alongside Simone on more projects than I can count, she is nothing short of a design virtuoso.

    Cryus - Director - Mustard Brand Studio

  • Simone is an absolute pleasure to work with. Her creative eye for design is consistently impressive, and we have been thrilled with every project we’ve collaborated on. Not only are her design skills top-notch, but she is also extremely reliable and maintains excellent communication throughout each project’s lifecycle. We look forward to continuing our partnership with her in the future.

    Jamie - Founder - Grizzly

  • Simone brings a remarkable level of dedication to every project, going the extra mile to ensure the final product exceeds expectations. Beyond her technical skills, her creativity shines through in every design. She is also incredibly efficient, meeting deadlines without compromising on quality. I highly recommend Simone. She is a true asset to any team.

    Joanna - Production Director - Nucco